Oftentimes it is not a global approach that you need for a successful business, instead, the key to success is a more localized approach. You need to rank in the top 3 results during a local search. This leads to a growth in organic traffic and customers. Also, in comparison to other forms of marketing, this is often the most cost-effective option to use.
Optimization for local searches can help generate more revenue, as you will have access to customers situated in your local area.
Ranking in local searches can help you rank in the SERPs as well, as traffic is one of the ranking factors.
As the keywords are so targeted, chances are that the lead conversion will also be high.
We optimize your website to become a better fit for local searches.
Only the most efficient and high volume keywords are selected after a vigorous search.
All current and future content is modified or created based on targeted search terms
The website design is then evaluated and changes are made on the basis of whether or not it is responsive.
We make sure that your site is listed on local business sites like Yelp or google places.
Any new business must build on reviews from the population as that is the only way to build trust.
97% of consumers are making their way online to search for local services. Ensure you are the one they choose.
It is impossible to talk about local search results without including Google My Business in the mix. This listing has the ability to help your business soar to new heights as all the required information that a customer requires is consolidated into the listing.
It is the listing at the top of the search results that reaps all the benefits. The only way you can make it to the top is by claiming and optimizing your listing.
After you claim your listing, your second order of business is to build local citations. These have all the important information about your company like the name., phone number, and website.
Local citations are key to earn local listings on sites like Yelp, Bing, Facebook, Foursquare, and a lot more. Our local services ensure that your citations are driving relevant traffic to your business.
The only way you can rank on top of local search results is with the help of local keywords. These then need to be used to add or modify content that features on your website.
Sometimes adding pages that target specific keywords helps as well. Location-based keywords help the business appear in keywords so that you are more visible to the people.
As a local business, it is essential that you respond and monitor all the reviews that show up online. Rating & reviews feature on not just your own website but also places like Google My Business, Facebook, and Yelp. Irrespective of whether they’re flattering or not, you need to reply to all of them.
People who visit local businesses tend to go through reviews before making the trip. We help you manage business reviews and maintain an outstanding digital presence.
Backlinks from reputable local businesses can provide you with a boost in your local search rankings. How can you get other businesses to link back to you?
Well, content. Create valuable content and if local businesses like what they see, they will link back to your site with their content. The number as well as the quality of backlinks is checked by Google when the ranking is figured out.
I have left the most important one for the end. As a local business, you need to invest in making your website mobile responsive. And if your question is why?
Just look at the stats.
Nearly 60% of searches take place online from mobile devices. Local searches mostly take place on the go making it a crucial demographic for you to tap in.
More people than ever are looking for businesses operating locally. If you want to be the go to business for your target audience, it is important that you optimize your Local SEO.
Local SEO is a trackable strategy. You understand in real time what is working and what is not, which allows you to switch up things in real time when something isn’t working. Allowing you to grow over time.
When you optimise your Google My Business profile, your entire business comes alive as you get a map with your location, recent reviews and a lot more.
As you become more visible, you also experience a lot more traffic online. Additionally, your chances of receiving foot traffic also increase.
Test, learn, and grow your business with the help of Local SEO services.
We understand that every business is unique and each one requires a different strategy to achieve their goals. We make sure that your local SEO campaign is tailor made to fit your needs. Thus, we provide services too based on what you are hoping to achieve through the campaign.